We are building the Duolingo for the Human Soul.
Religion is fading. Anxiety is exploding.
300M+ seekers are "spiritual but not religious". Gen Z is living through the worst mental-health crisis. Neither has a daily practice that fits their life. We're fixing that.
5 seats on the rocket ship. One mission. Unbundling spirituality into 60-second micro practices.
The Squad
5 distinct roles. 1 shared mission. Hover to reveal.
I. THE ARCHITECT
Founder & Tech Architect
Building the engine. Funding the runway. Holding the vision until the squad arrives.
What I'm Holding Right Now
- • The uncompromised product vision
- • Core technical architecture & infrastructure
My Pledge to You
- ✓ 2-Year committed runway (Self-funded)
- ✓ 15+ years of 0→1 engineering expertise
II. THE SAGE
Founding Marketer & Voice
Solve the Cold Start Problem. Tell the story to millions without using ads.
Your Mission
- • Orchestrate organic growth & viral loops
- • Own the 'Digital Monastery' narrative on social
You Might Be A Fit If
- ✓ You've grown 0→10k users organically
- ✓ You hate 'toxic positivity' marketing
III. THE VISIONARY
Product & Brand Designer
Design the feeling of peace. Translate 'inner work' into pixels.
Future Responsibilities
- • Defining the visual soul of the Spirit OS
- • Crafting micro-interactions that feel like magic
Archetype Profile
- ✓ Portfolio of calm, non-SaaS interfaces
- ✓ Deep empathy for the user's emotional state
IV. THE LOREKEEPER
Practice Designer & Storyteller
Create the wisdom. Write the library of micro-practices that ground our users.
Future Responsibilities
- • Designing the library of 60-second micro-practices
- • Writing wise, grounded, non-preachy copy
Archetype Profile
- ✓ Deep personal practice (Meditation/Stoicism)
- ✓ Writer who understands brevity and punch
V. THE CRAFTER
Full-Stack Builder
Forge the platform. Ensure the sanctuary is fast, stable, and scalable.
Future Responsibilities
- • Full-stack architecture (Web & Mobile)
- • Performance tuning (60fps interactions)
Archetype Profile
- ✓ Shipped complex products from scratch
- ✓ Loves polish, performance, and animation
THE BLUEPRINT
How Rasa becomes the Spirit OS for the modern soul.
What We Are Building
Spirit
OS
Practice
Engine
Inner
Awareness
Adaptive
Widgets
On-Device
AI Guide
A modern, adaptive Spirit OS — a personal inner-life system built around micro-practices, inner awareness, and modular spiritual tools. One place where your unique spirituality can live, grow, and deepen every day.
How We Build
Practice-First
Small actions > big sermons. We design for doing, not consuming — 60 seconds at a time.
Zero Dogma
No religion. No woo-woo. Just grounding, clarity, and inner peace rooted in lived practice.
Quiet Transformation
We optimize for gentle, internal change — not dopamine spikes, streak anxiety, or productivity guilt.
Practices That Stick
We use gentle streaks and context-aware nudges to make practices stick — not to gamify your inner world.
The Founder's Bet
I'm personally funding Rasa for the next 24 months — no VCs, no noise, no hypergrowth pressure.
I'm not a guru; I'm a builder (IIT Delhi, Ex-Goldman). I've founded six startups, led two to exit, and served as CTO for platforms handling billions of daily requests. I know how to ship fast, with taste, and without breaking things.
We don't answer to investors. We answer to the user's peace of mind. We are building for the 300M people who are spiritual but have no home.
No dogma. No toxic positivity. Just Joy.
Why Join Rasa
Build the world's first Spirit Operating System — a personalized ritual engine for a generation that has no spiritual home.
Founder-Market Fit
Built by someone who's been a daily practitioner for 7 years — real spiritual depth guiding real product.
No VCs, No Noise
We're self-funded and calm. We answer to users, not investors.
The 300M Gap
The world wants spirituality without religion. A massive market with no digital home.
Modern Work Culture
Deep work, async-first. Zero meeting fatigue. Craft > bureaucracy.
Category Creation
We're not another meditation app. We're building the first personalized Ritual Engine.
Remote, Global, Human
Work from anywhere—Karnal to California. Build a global product from your quiet place.
Not a builder, but need the micro-practice?
Broadcast-only. No noise. Opt out anytime.
Strictly no spam. Only signal.
Building Rasa is not just a product journey — it's a personal one.
If this resonates with the path you're on, I'd love to build it together.
— Shashank